What is muka kids?
muka kids is a social enterprise, whose mission is to empower those who make AND those who wear ethical clothing (and those who want to wear it!), to end the harm done to people and the environment by the clothing industry.
They have four goals:
- Make it really easy for everyone buy ethical and sustainable clothing.
- Empower women cotton farmers in India with the means to escape poverty and improve their position in their community, by providing them with small loans (microloans) to start and expand their own small businesses (learn more about the woman).
- Improve the sustainability (reduce the environmental footprint) created by unsustainable manufacture and limited/single use approach to clothing.
- Empower clothing makers to grow their ethical and sustainable products (clothing lines and business practices).
Part of their plan is to sell used ethically accredited children’s clothing.
They recently published a list of clothing companies they love, who are working in line with their goals and The Fableists made the cut! See the full article here.
The accolades keep rolling in for our beautiful film “Finn: Kids Don’t Belong in Factories”. It has been selected as the ‘Best Film Idea’ at the Australian International Fashion Film Festival.
To read our interview with director Olivier Venturini, click here.
To see the full list of credits, click here.
Last Thursday, we hosted bloggers, fashion students, photographers and more at our agency Brother and Sisters for an informal meeting to introduce our brand, the entire first collection and some items from our second collection.
It was a great chance to see the clothes in person and touch them as well as to ask questions about every aspect of our clothes. On hand were founder Matt Cooper and designer Kate Williams, as well as the rest of The Fableists team. The crowd mingled over drinks and snacks and then Matt did a brief presentation about how The Fableists came to be.
We love having a chance to tell you more about The Fableists and so we’ll be hosting more events like this in the future.
If you’d like to be added to our invitation list, please get in touch. Contact firstname.lastname@example.org or email@example.com.
See you soon x
Last Friday Matt Cooper, the Founder of The Fableists, appeared on BBC Radio Scotland’s The Culture Studio with Janice Forsyth in an interview about ethical fashion with fashion stylist and features writer Carrie McAdam. Have a listen at 1:27 – right after Lady Gaga.
Have a listen here.
One of our tees also featured on BBC Television on North West Tonight on the same day in an interview with footballer Kevin Davies’ family. The kids discussed their father’s work schedule over Christmas and one was wearing ‘Make Art Not War’ by Anthony Peters. The link is no longer available via the BBC site but it was the December 20th episode, so if you’re able to find a link, please share!
‘Make Art Not War’ by Anthony Peters
While fashion photographer Sam Robinson was shooting the kids, we caught a little behind the scenes footage of our young Fableists exploring the set.