If you haven’t checked out Ethical Box yet, then please have a look. They are an online marketplace for ethical brands. This weekend, they are holding a pop up shop just off Brick Lane, London, to celebrate their launch. And The Fableists will be there.
The founders behind new e-commerce site, EthicalBox, are on a mission to show customers that fashion and accessories can still be on-trend, yet sustainable and ethical at the same time. Inspired by the success of Etsy, EthicalBox is an online shopping website where customers can browse and purchase items from the collections of various ethical designers with the click of a button, snap of a smartphone or touch of tablet.
With over 20 different brands currently available, customers will be pleased by the selection of fair-trade merchandise, moderately priced items, easy shipping policy and on-trend collections.
To celebrate the exciting launch of the website, EthicalBox will unveil a pop-up store at Brick Lane Market from November 29-30, 2014 from 9:00 a.m. to 8:00 p.m. at 20 Cheshire Street, London, E2 6EH. Customers are invited to see the EthicalBox site come to life at the pop-up – with representation not just from the brands themselves, but the EthicalBox team as well.
Not only will customers be able to meet the designers behind their favourite sustainable brands on site and save with no shipping fees, but those who attend the pop-up event will also be able to vie for a piece from the exclusive, limited edition EthicalBox T-Shirt line. Only 50 t-shirts, made from 100% recycled plastic bottles turned into fabric, will be available for purchase.
In the spirit of the sustainability, the EthicalBox team will also be handing out 5,000 EthicalBox recyclable water bottles to those attending the pop-up event. A street team will also be on hand to ensure water bottles stay in customer’s hands – and not on the East end ground. The street team will be active on social media throughout the event as well.
EthicalBox, which first launched on October 31 continues to build momentum before the holiday season, as the focus on many Christmas lists this year is sustainable, ethical fashion items to spread cheer for family and friends.
For more information, please visit the EthicalBox website at http://www.ethicalbox.co or view EthicalBox on social media channels such as Instagram (@EthicalBox), Twitter, (@Ethical_Box), or Facebook, (Facebook.com/WeAreEthicalBox).
The event will be taking place across the last weekend of November, one of the busiest shopping times, as it is also Black Friday weekend.
The store is just next to the busy Brick Lane and we expect to draw in a lot of traffic from the market and local vintage and fashion stores.